Ghaziabad gets its first leisure store
Date: 9/19/2008
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Odyssey forays into Ghaziabad, opens its 2nd store in the region
Editors Synopsis
- Ghaziabad now on India's leisure store map with the launch of Odyssey, India's premier leisure store
- Odyssey, spread over 8000 sq. ft. offers an undisturbed and pleasurable shopping experience in a relaxed ambience
- A broad spectrum of products ranging from books, music, cards, stationery, gifts, toys, multimedia, exquisite premium brands etc. are showcased at Odyssey
- Odyssey is India's premier leisure store chain with a pan India presence of 36 stores
- The second store in the region, Odyssey also has a presence in Noida
- Mega Lucky Draw – Chance to win a Chevrolet Spark car – Offer valid till Diwali on purchase of Rs.500 at the store
Ghaziabad, September 19, 2008: Odyssey, India's premier leisure store opened its first store in Ghaziabad and the 36th in the country, today. With the entry of Odyssey in the satellite town in NCR, Ghaziabad is now placed on India's leisure map. Spread over 8000 sq. ft. of area, Odyssey will redefine the leisure shopping experience for the residents of Ghaziabad.
Ashwin T S, Managing Director, Odyssey India Ltd. said, 'Odyssey realizes Ghaziabad's need for a world class leisure shopping experience and we are happy to be the first chain to recognize this. Our entry into this satellite town marks the beginning of yet another journey for us. With the launch of this store in Shipra Mall, Odyssey has taken the leisure quotient several notches up for consumers. What we offer here is undisturbed, relaxed and pleasurable shopping experience'
He added, 'We have firmed up plans to open stores in other parts of the NCR, especially Delhi. We have tied up with Delhi Metro to open outlets in their stations; infrastructure & construction majors DLF & Unitech for stores in their IT Parks and residential townships'
The Ghaziabad store stocks an exhaustive range of books on subjects ranging from popular fiction, non-fiction, computing, self-help, health & fitness, business & management, food & drink, travel, apart from coffee table books in genre of art & architecture, leisure etc. In all one can find over 25,000 book titles at this store.
There is a large section for stationery with brands like Sheaffer, Cross, Parker, Waterman Parker, Pentel, ITC and Nightingale on display. A large collection of Music titles from international to indi-pop and in Movies from classics to contemporary is part of the offering. The store also stocks the Apple iPod and other digital audio players. The store is also a gamer's paradise as it stocks an extensive range of multimedia titles and accessories including PlayStation.
There are a lot of products targeted at the specific needs of kids & young adult's like activity books, young fiction, reference books, young classics, board games, puzzles, activity games, soft toys, scale models, action figures and branded toys from Mattel, and Funskool. Besides, Strollers, Walkers, Ride-on Bikes, high chairs and cycle prams are also being introduced.
The store also has a Candy Corner with candies from all over the world in different shapes, sizes & flavors. Customers can buy these in lots of 50gms each.
Gifts including decorative, figurines, crockery, glassware, leather accessories, fragrance, and luxury tableware like F n S and bone china can also are found at this store.
Exquisite time wear brands like Casio, Fast Track and Opal etc…are part of the offering. Other lifestyle products like Adamis, Zippo, Travel Blue, Case logic, Maroma are also available at the Odyssey Store.
Odyssey India Ltd's recent foray into the optical eyewear category is extended to this store in the form of The Eyewear Express which offers eyewear solution to the consumers in the form of designer sunglasses. This section carries brands like Tommy Hilfiger, Vogue, Esprit, Scott, Sprint, Killerloop, Rayban, Police, Oxydo, Carrerera, Prosun Elle, Lee Cooper and Pepe Jeans.
The store has a designated play area and seating area in books section where customers can browse for their favorite titles at their own pace before buying.
Odyssey also has some exciting offers as part of their launch celebrations. Odyssey is having a mega lucky draw through, which customers can buy for Rs.500 or more at the store, enter the draw and get to chance to win Chevrolet Spark car. This offer is running at Odyssey till Diwali. There would be a host of weekend events organised for children that include art & crafts and workshops, competitions, book reading sessions etc
The Odyssey store is located at Shipra Mall, Lower Ground Floor, Vaibhav Khand, Shipra Suncity, Indirapuram, Ghaziabad – 201 012 UP Ph: 0120-4163850 & 51 and is open between 10am to 10pm.
About Odyssey
Odyssey is a premier leisure store chain stocking Books, Music, Cards, Stationery, Gifts, Toys, Multimedia, and Magazines having 35 stores in 13 cities with Chennai (9), Hyderabad (4), Bangalore (9), Mumbai (2), Pune (3), one each in Coimbatore, Nagpur, Kolkata, Kozhikode, Noida, Salem, Trichy, Ghaziabad and Varanasi. Odyssey is expanding into newer markets besides expanding in existing markets.
Odyssey recently forayed into the optical eyewear category with the launch of The Eyewear Store – a hi-fashion destination for international designer sunglasses & prescription frames.
Odyssey is a 100% subsidiary of Deccan Chronicle Holdings Limitedpublishers of newspapers, Deccan Chronicle, Financial Chronicle & Asian Age.
For further information please contact:
Pawan
Odyssey India Ltd
Tel No: 044 43910363
Shubhada Dharwadkar
Adfactors PR
Phone:+91 44 98100 33492 |
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