As part of our loyalty programme, Odyssey and ICICI Bank together joined hands to bring in ‘Odyssey-ICICI Bank Co-branded Credit Card’. This was launched in association with Visa to enhance the brand strength and develop the market. This is the first and only co-branded credit card of a bookstore chain in the country.
The card offers all the benefits of an international Visa credit card but more importantly offers unmatched benefits to the cardholder when used at any of our stores. The card member also automatically becomes a member of UNWIND.
Odyssey believes that understanding the individual customer through the programme would help in making more profitable sales, as well as meeting their needs in a focused manner. |
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